We’d love the ability to split the lead form into two steps, collecting an email first (soft lead) at the start of the quiz, and then asking for the remaining details like name and phone number at the end.
This approach is used by many quiz and form platforms and has a huge impact on conversion rates, users are more likely to share an email early, and even if they drop off later, we can still follow up and recover the lead. Right now it's only available before and after the quiz.
It’s a small tweak but would massively improve lead quality and campaign performance.